Black River Cold Plunge ("we," "our," or "us") respects your privacy and is committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, book a session, or use our services.

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By accessing our website or using our services, you agree to the collection and use of information in accordance with this policy.

When you book a session, create an account, or contact us, we may collect:

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Contact Information: Name, email address, phone number, and mailing address

Booking Details: Session preferences, dates, and times

Payment Information: Credit card details and billing information (processed securely through third-party payment providers)

Health Information: Any health conditions or concerns you voluntarily disclose before participating in cold plunge activities

Communications: Records of your correspondence with us

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When you visit our website, we may automatically collect:

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Device Information: IP address, browser type, operating system, and device identifiers

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Usage Data: Pages visited, time spent on pages, and referring URLs

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Cookies and Tracking Technologies: See our Cookies section below for details

We use the information we collect for the following purposes:

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Service Delivery: To process bookings, manage memberships, and provide our cold plunge services

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Communication: To send booking confirmations, reminders, and respond to inquiries

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Marketing: To send promotional emails, special offers, and updates about our services (you may opt out at any time)

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Safety and Compliance: To ensure participant safety by reviewing disclosed health information

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Improvement: To analyze website usage and improve our services and user experience

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Legal Obligations: To comply with applicable laws and regulations

  Important Health Disclosure

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Cold water immersion and compression therapy carry inherent risks. By participating, you acknowledge and assume all risks, including but not limited to:

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Hypothermia

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Cold shock response

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Cardiovascular events (heart attack, stroke, arrhythmia)

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Respiratory distress

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Muscle cramps or spasms

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Dizziness, fainting, or loss of consciousness

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Aggravation of pre-existing medical conditions

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Skin reactions or numbness

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Conditions That May Prevent Participation

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You should NOT participate in cold plunge sessions if you have:

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Heart disease or cardiovascular conditions

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High or uncontrolled blood pressure

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History of heart attack or stroke

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Raynaud's disease or poor circulation

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Seizure disorders

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Open wounds, infections, or contagious skin conditions

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Pregnancy

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Any condition exacerbated by cold exposure

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Consult your physician before participating if you have any medical concerns.  

By participating in our services, you agree to:

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Release Black River Cold Plunge, its owners, employees, and agents from any and all liability for injuries, damages, or losses incurred during or after participation

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Waive any claims against the Company arising from your voluntary participation

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Assume full responsibility for any risk of injury, illness, or damage

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Indemnify and hold harmless the Company from any claims brought by third parties resulting from your actions

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This waiver applies to the fullest extent permitted by law.

Reservations

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All sessions must be booked in advance through our website or authorized platforms

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Bookings are subject to availability

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You must arrive at least 10 minutes before your scheduled session time

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Late arrivals may result in shortened sessions or forfeiture without refund

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Payment

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Full payment is required at the time of booking unless otherwise stated

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We accept major credit cards and other payment methods as displayed on our website

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Prices are subject to change without notice

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Cancellations and Refunds

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Cancellations made 24 hours or more before the scheduled session may receive a full refund or credit

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Cancellations made less than 24 hours before the session are non-refundable

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No-shows will not receive a refund

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Memberships are non-refundable and non-transferable unless required by law

Terms of Membership

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Memberships grant access to services as described in the selected package

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Memberships are personal and cannot be shared or transferred

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Membership benefits may change with reasonable notice

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Unused sessions do not roll over unless specified in your membership agreement

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Cancellation of Membership

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Memberships may be cancelled with 30 days written notice

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Cancellation requests must be submitted to [email address]

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Refunds for unused membership periods are at the Company's discretion

While at our facility, you agree to:

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Treat staff and other participants with respect

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Follow all safety instructions and facility rules

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Refrain from using alcohol or drugs before or during sessions

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Maintain appropriate hygiene and attire

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Not engage in disruptive, aggressive, or unsafe behavior

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We reserve the right to remove any individual from the premises for violating these rules without refund.

All content on our website, including text, graphics, logos, images, and software, is the property of Black River Cold Plunge and is protected by copyright and trademark laws. You may not reproduce, distribute, or use our content without written permission.

To the maximum extent permitted by law:

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Black River Cold Plunge shall not be liable for any indirect, incidental, special, consequential, or punitive damages

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Our total liability for any claim shall not exceed the amount you paid for the specific service in question

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We are not responsible for loss or damage to personal belongings on our premises

You agree to indemnify, defend, and hold harmless Black River Cold Plunge and its affiliates, officers, employees, and agents from any claims, damages, losses, or expenses (including legal fees) arising from:

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Your use of our services

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Your violation of these Terms

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Your violation of any third-party rights

Our website may contain links to third-party websites or services. We are not responsible for the content, privacy practices, or terms of those third parties. Your use of third-party services is at your own risk.

We reserve the right to:

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Modify, suspend, or discontinue any service at any time

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Update these Terms at any time without prior notice

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Changes to Terms become effective upon posting to our website

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Your continued use of our services after changes are posted constitutes acceptance of the revised Terms.

These Terms shall be governed by and construed in accordance with the laws of [State/Province/Country], without regard to its conflict of law provisions.

Any disputes arising from these Terms or your use of our services shall be resolved through:

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Good-faith negotiation between the parties

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Mediation, if negotiation fails

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Binding arbitration or small claims court, as applicable

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You agree to waive any right to participate in class action lawsuits against Black River Cold Plunge.

If any provision of these Terms is found to be unenforceable, the remaining provisions shall remain in full force and effect.

These Terms, along with our Privacy Policy and any signed waivers, constitute the entire agreement between you and Black River Cold Plunge regarding your use of our services.

For questions about these Terms and Conditions, please contact us:

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Black River Cold Plunge

Email: legal@blackrivercoldplunge.com

Phone: [Insert Phone Number]

Address: [Insert Business Address]